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Public, 4-year

Southern Oregon University

Ashland, Oregon · www.sou.edu

中文

Acceptance rate

88.6%

2025

Peer median 85.8%

Out-of-state tuition

$31,887

In-state $12,762

Peer median $18,658

Undergraduates

4,235

Student-faculty ratio 23:1

Peer median 16 : 1

Graduation rate

33.8%

4-year; 6-year rate 46.4%

Peer median 29.5%

“Peers” are all 238 public master's colleges and universities in the U.S. (by Carnegie Classification).

About

Southern Oregon University (SOU) is a public university located in Ashland, Oregon, renowned for its vibrant academic community and picturesque campus. Established in 1926, SOU offers a wide array of undergraduate and graduate programs, with strong emphasis on liberal arts and sciences. The university prides itself on its small class sizes, which foster close interactions between students and faculty, ultimately enhancing the learning experience. SOU is particularly well-known for its programs in performing arts, environmental science, and outdoor adventure leadership, making it a unique choice for students who seek a well-rounded education with practical applications.

The university's campus is nestled in the scenic Rogue Valley, surrounded by stunning natural landscapes, which provide ample opportunities for outdoor activities such as hiking, skiing, and rafting. This location not only enhances the student experience but also aligns with SOU's commitment to sustainability and environmental stewardship. The university actively promotes a rich campus culture that values diversity, creativity, and community engagement. Through various student organizations and events, SOU fosters an inclusive environment that encourages students to develop their leadership skills and engage with the local community. Additionally, SOU's commitment to student success is reflected in its robust career services, which help graduates transition smoothly into the workforce, contributing to strong employment outcomes for its alumni.

Analysis of Key Data Trends at Southern Oregon University

Southern Oregon University has experienced notable shifts in several key areas over the years. One of the most significant trends is the increase in tuition costs, particularly for out-of-state undergraduate students. In 2014, the out-of-state tuition was approximately $21,276, but by 2024, it is projected to reach $30,723. This represents an increase of around 44.5%, indicating a growing financial burden for non-resident students. This trend mirrors the national pattern of rising college costs, which has raised concerns about accessibility to higher education.

Another critical aspect is the graduation rate. From 2013 to 2023, the timely graduation rate for undergraduates has shown a remarkable improvement, rising from approximately 13.4% to 30.4%. This increase may reflect the university's efforts to enhance academic support and resources for students, thereby promoting student success. Furthermore, the 150% graduation rate has also improved, suggesting that more students are completing their degrees within an extended timeframe, which is essential for overall student outcomes.

Retention rates, which have fluctuated in the past decade, are another area of interest. The retention rate for undergraduates stood at about 67.9% in 2013 and has shown a slight increase to approximately 71.1% by 2023. This gradual rise suggests that the university is making strides in keeping students enrolled from year to year, a crucial factor in fostering a supportive academic environment.

Finally, the student-to-faculty ratio has experienced some variability, with the most recent data showing a ratio of 23 students per faculty member in 2023. While this represents a decrease from earlier years, it still indicates a relatively high student load for faculty, which can impact the quality of education and individualized attention students receive.

In summary, Southern Oregon University is witnessing rising tuition costs alongside improvements in graduation and retention rates. These trends underscore the university's ongoing commitment to enhancing student outcomes amid the challenges posed by increasing educational expenses.

This collegeRanked colleges nearby

Setting
Suburb of a midsize city
Nearest major city
Portland, about 230 mi
Nearest international airport
Portland International Airport (PDX), about 240 mi
Ashland, Oregon
Also known as
SOU
Academic calendar
Quarter
Religious affiliation
Not applicable
President
Dr. Rick Bailey (President)
Phone
5415527672
City
Ashland, Oregon
Address
1250 Siskiyou Blvd, Ashland, OR 97520

Rankings & Admission

Acceptance rate (%)

Peer median 85.8% · all 238 public master's colleges and universities in the U.S.

Acceptance rate by gender, 2025

Men
88.2%
Women
89.6%

In 2020: men 77.5%, women 78.6%.

Data insights

Analysis of Admission Trends at Southern Oregon University

The admission statistics for Southern Oregon University over the years reveal significant trends in acceptance rates and enrollment figures. Notably, the male acceptance rate has fluctuated dramatically, ranging from a high of approximately 93% in 2016 to a low of about 59% in 2012. This fluctuation suggests a changing applicant pool and possibly shifting admission criteria. The female acceptance rates have been consistently higher than their male counterparts, peaking at about 97% in 2016.
The enrollment numbers showcase an interesting trend as well. Despite varying acceptance rates, the university managed to maintain a relatively stable enrollment, with a peak of 823 students in 2016, coinciding with the lowest denial rate recorded at 115. The data also indicates a rising number of students who were denied admission, peaking at 1,028 in 2012. This could reflect a greater demand for higher education, as more students apply each year, prompting stricter admission processes.
Moreover, the number of deferred admissions has also shown variability, indicating that the university may be adopting a more selective approach, allowing them to manage class sizes effectively. The overall trends suggest that Southern Oregon University is responding to both internal and external pressures in the higher education landscape, which has been increasingly competitive in recent years. The university appears to be navigating these challenges while also striving to attract a diverse student body.

School and Program Rankings

U.S. News school and program rankings · Click a school to see its programs, and a program for its full ranking

Undergraduate Rankings · 2027 edition

Social Sciences and Humanities1 programs—

Ranks in blue are top 10 · ▲▼ change from the previous edition · “—” means no overall ranking for that school · Medical schools are ranked in tiers since the 2025 edition

Test Scores

SAT/ACT not considered, even if submitted IPEDS (US Department of Education) has no recent SAT/ACT data for admitted students here. GPA, course rigor, essays and activities matter more.

Data insights

Analysis of Admission Scores at Southern Oregon University

The admission scores at Southern Oregon University over the years reveal notable trends in the academic performance of applicants. Observing the SAT reading and math scores, it is evident that the range of scores for the top 25% of admitted students has remained relatively stable, hovering between 460 and 500 for the lower bound and reaching up to 630 for the upper bound. This consistency suggests that the university maintains a relatively steady academic standard for incoming students.

However, the percentage of applicants submitting SAT scores has fluctuated significantly. For instance, in 2007, 90% of applicants submitted SAT scores, but this figure dropped to just 32% by 2022 and 2023. This decline could indicate a shift in admission policies, potentially reflecting a broader trend in higher education where institutions are increasingly adopting test-optional policies, allowing students to apply without standardized test scores.

Interestingly, the number of applicants has also decreased over the years, with the lowest submission recorded in 2022 and 2023. This downturn may be influenced by external factors such as the COVID-19 pandemic, which disrupted educational systems and altered the landscape of college admissions.

Overall, while the academic standards at Southern Oregon University appear to remain robust, the decreasing trends in both applicant numbers and test submissions highlight a transformative period in higher education admissions, where flexibility and inclusivity are becoming increasingly prioritized. As universities adapt to these changes, it will be crucial to monitor how such trends impact the overall quality and diversity of the student body.

How Hard Is It to Get In

about 9 in 10

2,320 applicants in 2025, 88.6% admitted

2,056 admitted 264 not admitted Yield 29.3%

Degrees & Majors

Graduates in 2025 (first major)

Bachelor's59211 international (1.9%)
Master's2223 international (1.4%)
Top 10 Bachelor's majors by graduates
Psychology, General
83
Business Administration and Management, General
76
Digital Communication and Media/Multimedia
36
Education, General
35
Drama and Dramatics/Theatre Arts, General
34
Sports, Kinesiology, and Physical Education/Fitness, General
33
Speech Communication and Rhetoric
32
Criminal Justice/Safety Studies
32
Biology/Biological Sciences, General
24
Creative Writing
17

U.S. studentsInternational

Popular graduate programs

  • Business Administration and Management, General · Master's80 (1% international)
  • Education, General · Master's57 (0% international)
  • Teacher Education and Professional Development, Specific Levels and Methods, Other · Master's34 (3% international)
  • Mental Health Counseling/Counselor · Master's20 (0% international)
  • Spanish Language Teacher Education · Master's15 (0% international)
  • Parks, Recreation, and Leisure Studies · Master's8 (0% international)

Data insights

Analysis of Graduation Data at Southern Oregon University

The graduation data from Southern Oregon University reveals some noteworthy trends across various academic disciplines for 2023. Notably, the Business Administration and Management program stands out as the most significant contributor to the bachelor’s degree category, with 88 graduates. This aligns with national trends, where business-related degrees are consistently among the most popular, reflecting the robust job market in this field.

Psychology also demonstrates a strong presence with 76 bachelor’s graduates, indicating a continued interest in understanding human behavior, which is crucial in various professional settings, particularly in mental health services and education. Interestingly, the Master’s in Education program produced 48 graduates, highlighting the institution's commitment to advancing educational standards and practices.

On the other hand, there are areas with minimal international representation, especially at the bachelor level, where only a few programs like Psychology and Criminal Justice attracted international students, reflecting potential barriers or a lack of awareness of these offerings. Furthermore, the data indicates a complete absence of graduates in several fields such as Computer Science and various Business specializations, suggesting either a low enrollment or program restructuring.

The diversity of the programs is commendable, but the lack of graduates in critical fields such as healthcare and computer sciences raises questions about the university's ability to attract students in these high-demand areas. This could potentially impact the university's reputation and its ability to fulfill workforce needs in the region. Overall, while some programs thrive, there is a clear need for strategic initiatives to bolster enrollment in underrepresented disciplines.

All majors, graduates and earnings IPEDS · College Scorecard

*Depends on whether majors have graduates in 2025 or not, Yes / No
**Move mouse on can check deitaled graudates number, click for major detailed information
***Due to privacy policy, graduate salaries are not shown for some majors that has few gradautes

Businesshas 156 graduates in 2025
MajorGraduate SalaryUnderMaster
Business Administration and Management, General.$49,407-$89,370
Educationhas 155 graduates in 2025
MajorGraduate SalaryUnderMaster
Education, General.$42,701-$61,799
Early Childhood Education and Teaching.$42,615-$56,783
Teacher Education and Professional Development, Specific Levels and Methods, Other.$42,615-$56,783
Spanish Language Teacher Education.-
Psychology has 83 graduates in 2025
MajorGraduate SalaryUnderMaster
Psychology, General.$36,329
Visual and Performing artshas 72 graduates in 2025
MajorGraduate SalaryUnderMaster
Drama and Dramatics/Theatre Arts, General.$29,451
Cinematography and Film/Video Production.-
Art/Art Studies, General.$36,160
Music, General.$24,121
Communication has 68 graduates in 2025
MajorGraduate SalaryUnderMaster
Speech Communication and Rhetoric.$38,256
Digital Communication and Media/Multimedia.$33,173
Parks, recreation, leisure has 58 graduates in 2025
MajorGraduate SalaryUnderMaster
Parks, Recreation, and Leisure Studies.-
Sports, Kinesiology, and Physical Education/Fitness, General.$39,009
Multi/inerdisciplinary studies has 33 graduates in 2025
MajorGraduate SalaryUnderMaster
Multi-/Interdisciplinary Studies, General.-
Mathematics and Computer Science.-
Sustainability Studies.-
Multi-/Interdisciplinary Studies, Other.$45,548
Homeland security has 32 graduates in 2025
MajorGraduate SalaryUnderMaster
Criminal Justice/Safety Studies.$48,120
Health professionshas 28 graduates in 2025
MajorGraduate SalaryUnderMaster
Health/Health Care Administration/Management.$49,410
Mental Health Counseling/Counselor.$67,555
English has 28 graduates in 2025
MajorGraduate SalaryUnderMaster
English Language and Literature, General.$38,795
Creative Writing.-
Biologyhas 24 graduates in 2025
MajorGraduate SalaryUnderMaster
Biology/Biological Sciences, General.$34,285
Social sciencehas 20 graduates in 2025
MajorGraduate SalaryUnderMaster
Social Sciences, General.-
Economics, General.-
Political Science and Government, General.-
Sociology and Anthropology.-
Natural resources has 16 graduates in 2025
MajorGraduate SalaryUnderMaster
Environmental Studies.$38,358
Computer and information sciencehas 13 graduates in 2025
MajorGraduate SalaryUnderMaster
Computer and Information Sciences, General.$60,528
History has 11 graduates in 2025
MajorGraduate SalaryUnderMaster
History, General.$31,932
Physical scienceshas 6 graduates in 2025
MajorGraduate SalaryUnderMaster
Chemistry, General.-
Mathmatics and statistics has 6 graduates in 2025
MajorGraduate SalaryUnderMaster
Mathematics, General.-
Financial Mathematics.-
Cultural has 4 graduates in 2025
MajorGraduate SalaryUnderMaster
Women's Studies.-
Public administrationhas 1 graduates in 2025
MajorGraduate SalaryUnderMaster
Human Services, General.-

Students

5,113 students in 2025 · Undergraduate men to women 38:62 · Freshman retention 67.8%

Undergraduate race and ethnicity (4,235)

White
1,694 · 40.0%
Unknown
1,600 · 37.8%
Hispanic
418 · 9.9%
Two or more races
310 · 7.3%
Asian
58 · 1.4%
Black
52 · 1.2%
International
36 · 0.9%

Data insights

Student Demographics at Southern Oregon University in 2023

The student demographics at Southern Oregon University for 2023 reveal a diverse and dynamic student body. The total number of undergraduate freshmen stands at 559, with a notable gender distribution showing that 35.4% are male and 64.6% are female. This indicates a significant presence of female students among new entrants, which aligns with trends observed in many universities where female enrollment has been increasing.

For returning undergraduate students, the population has grown to 2,046, with a slightly higher male representation at 40.8% compared to 59.2% female. The trend continues with transfer students, where the male percentage drops to 31.4%, thereby emphasizing a need for targeted outreach to male students in recruitment strategies.

Graduate students, numbering 919, show the least male representation at 27.3%, suggesting that women are more likely to pursue advanced degrees at this institution. This gender imbalance among graduate students could reflect broader societal trends, where women increasingly dominate fields such as education and healthcare.

The ethnic composition of these groups, particularly among new undergraduate students, shows that 304 are White, while other ethnicities are also represented. This diversity is critical in fostering an inclusive environment that enhances learning experiences and prepares students for a global workforce.

Overall, the continuing trend toward higher female enrollment and increasing diversity highlights Southern Oregon University's commitment to inclusivity and educational access. It is important for the university to continue monitoring these demographics to ensure they meet the evolving needs of their student population.

Analysis of Student Age Composition at Southern Oregon University

The age distribution of students at Southern Oregon University reveals some intriguing trends that reflect broader societal patterns in higher education. A significant proportion of students, particularly under 18 years old, constitutes a vibrant and youthful demographic, with a total of over 2,800 students in this category. This suggests that the university attracts many traditional-age students, likely fresh out of high school, seeking to pursue their undergraduate studies.

As we delve into the age brackets of 18-29, there is a notable decrease in enrollment numbers, especially among male undergraduates and female graduates. This may indicate a trend where students are either opting for alternative paths such as vocational training or entering the workforce before returning to higher education later in life. The age group of 30-34 shows a slight increase in female participation, which aligns with the growing number of non-traditional students pursuing advanced degrees, reflecting a shift in societal norms regarding education and career development.

Interestingly, the representation of students aged 50 and above, particularly women, suggests an encouraging trend of lifelong learning. The increasing enrollment of older students highlights a shift in educational paradigms, where individuals are increasingly valuing education at different life stages.

In conclusion, Southern Oregon University's student age composition reflects a dynamic and evolving educational landscape. The university's ability to cater to both traditional and non-traditional students may position it favorably in an era where adaptability and continuous learning are paramount.

International Students

International share over the last 10 years · gray line: median of all 238 public master's colleges and universities in the U.S.

Undergraduates0.9%

36 in 2025 · 2.0% in 2016

0% 5% 10% 2016: 2.0%2017: 2.4%2018: 2.3%2019: 1.7%2020: 1.6%2021: 0.7%2022: 1.0%2023: 0.9%2024: 0.8%2025: 0.9%
2016Peer median 1.7%2025
Graduate students0.3%

3 in 2025 · 2.7% in 2016

0% 5% 10% 2016: 2.7%2017: 3.8%2018: 3.0%2019: 1.3%2020: 2.1%2021: 1.4%2022: 1.5%2023: 1.6%2024: 1.0%2025: 0.3%
2016Peer median 3.1%2025

Data insights

Trends in International Student Enrollment at Southern Oregon University

The data from Southern Oregon University provides a revealing insight into the changing landscape of international student enrollment over nearly two decades. Notably, the percentage of international undergraduates has significantly fluctuated, starting at approximately 1.97% in 2004 and peaking at 2.42% in 2005. However, this figure saw a steady decline, reaching a stark low of just 0.71% in 2021, coinciding with the global challenges posed by the COVID-19 pandemic. This decline reflects broader trends in higher education, where many institutions faced significant drops in international enrollments due to travel restrictions and widespread uncertainties.

In contrast, the graduate student demographic exhibits a more complex narrative. The percentage of international graduate students rose to a notable 10.52% in 2007 before experiencing fluctuations, ultimately falling to 1.63% in 2023. This decline is particularly concerning, as graduate programs often rely heavily on international students for diversity and funding.

Overall, these trends highlight the challenges Southern Oregon University and similar institutions face in attracting and retaining international talent. The decline in international student enrollment may hinder the university's ability to foster a diverse academic environment, which has been shown to enrich the educational experience for all students. Moving forward, it will be imperative for the university to implement strategies that not only attract international students but also create a supportive environment that encourages their success and integration within the campus community.

Cost

2025 cost per year (out-of-state)

$48,855

Undergrad tuition (out-of-state)
$31,887
Undergraduate tuition (in-state)
$12,762
Room and board
$16,968
Graduate tuition
$20,601
Out-of-state tuition and room and board over time

Peer median tuition + room and board $31,000 · all 238 public master's colleges and universities in the U.S.

Tuition rose 43% from 2016 to 2025; room and board rose 40%.

Finances · fiscal year 2024

Revenue$103M

Government grants and contracts
$47.2M45.8%
Tuition and fees
$25.3M24.5%
Auxiliary enterprises
$9.0M8.7%
Gifts and private grants
$8.0M7.8%
Sales and services of educational activities
$4.8M4.7%
Investment return
$1.6M1.5%
Other
$7.1M6.9%

Expenses$109M

Instruction
$37.4M34.4%
Institutional support
$17.6M16.2%
Auxiliary enterprises
$17.3M15.9%
Academic support
$9.8M9.0%
Scholarships
$7.3M6.7%
Student services
$6.3M5.8%
Public service
$4.5M4.1%
Research
$1.3M1.2%
Other
$7.2M6.6%

Average faculty salary · 2025 (9-month equivalent)

Dark gray ticks: median pay for the same rank at all 238 public master's colleges and universities in the U.S.

All faculty
$87,493peers $80,690
Professor
$108,288peers $98,841
Associate professor
$79,963peers $84,060
Assistant professor
$77,433peers $74,446
Instructor
$81,224peers $58,934

Campus Life

Athletics and varsity athletes NAIA · Frontier Conference · Cascade Collegiate Conference

Frontier Conference: football

Cascade Collegiate Conference: basketball, baseball, cross country

2025
NAIA Division II MENWOMEN
Football118-
Wrestling5738
Soccer3031
Basketball1715
Softball-27
Track and Field (Outdoor)139
Track and Field (Indoor)128
Golf136
Cross Country117
Volleyball-17
Beach Volleyball-14
2024
NAIA Division IIMENWOMEN
Football108-
Wrestling4149
Soccer3329
Basketball1814
Beach Volleyball-25
Cross Country1212
Softball-23
Track and Field (Indoor)128
Track and Field (Outdoor)128
Golf69
Volleyball-15
2023
NAIA Division IIMENWOMEN
Football89-
Wrestling4136
Soccer3130
Track and Field (Outdoor)2520
Basketball1514
Softball-21
Track and Field (Indoor)714
Cross Country89
Volleyball-16
Beach Volleyball-16
Golf64

Nearby & Safety

Ranked colleges nearby

Data insights

Here are some notable universities near Southern Oregon University:

  1. University of Oregon - Ranked 98th in the 2024 US News rankings, this comprehensive university offers a wide range of undergraduate and graduate programs.

  2. Oregon State University - With a rank of 142, this comprehensive university is known for its research initiatives and diverse academic offerings.

  3. Willamette University - A liberal arts college ranked 75th, Willamette emphasizes a strong undergraduate education with a focus on critical thinking and leadership skills.

  4. Reed College - This highly regarded liberal arts college ranks 67th and is known for its rigorous academic programs and vibrant intellectual community.

  5. Lewis & Clark College - Ranked 93rd, this liberal arts college offers a unique blend of rigorous academics and experiential learning opportunities.

These institutions provide a variety of educational pathways and are recognized for their academic excellence in the region.

Campus safety · incidents per 1,000 students

Peer median 4.7 · all 238 public master's colleges and universities in the U.S.

Incidents, 2023–2025

Drug referrals
57
Liquor referrals
46
Stalking
15
Drug arrests
10
Rape
9
Fondling
9

From the Clery Act campus safety reports schools file, covering on-campus, non-campus and public property.

Data insights

Analysis of Crime Rates at Southern Oregon University

The crime statistics at Southern Oregon University reflect a significant downward trend in criminal activity over the years. Notably, the average number of incidents per 1,000 students has dramatically decreased from 35.37 in 2013 to just 4.00 in 2023. This 88.7% reduction in crime rate is indicative of effective crime prevention strategies and enhanced campus safety measures.

Particularly concerning is the decline in incidents of gun-related arrests and drug-related offenses, which have shown a marked decrease over the years. For instance, the number of gun-related arrests has diminished significantly, with reports of zero incidents in recent years. This trend is not only beneficial for student safety but also enhances the overall campus environment, making it a more conducive space for learning and personal development.

The university's commitment to addressing issues such as domestic violence, sexual assault, and stalking is paramount in fostering a safe educational atmosphere. Although the statistics show a general decline, continuous efforts are required to maintain and improve these figures, particularly in sensitive areas such as sexual violence, which remains a critical concern on college campuses nationwide.

It is essential for universities to remain vigilant and proactive in their safety measures, as these statistics can influence prospective students' decisions regarding enrollment. The positive trajectory in crime rates at Southern Oregon University is a promising sign, but ongoing education, awareness campaigns, and support services are crucial to sustain this progress.

For further insights on crime rate calculations, you can refer to the following link: Crime Rate Calculation Method.

Notable Alumni

All 24

Notable alumni of Southern Oregon University include Ty Burrell (Actor known as Phil Dunphy in Modern Family), Joel David Moore (Actor and director) and Kim Rhodes (Actress known for Supernatural and The Suite Life).

See all 24 notable alumni of Southern Oregon University →

References and Data Sources

Data from IPEDS (U.S. Department of Education), U.S. News, THE, QS, ARWU and Clery Act campus safety reports. Data insights are written by the Forward Pathway data team from public data.